Search Engine Marketing also known as SEM, is a form of marketing in which your ads are shown in
response to a specific search made by the user; Google Adwords being the most known form
of such marketing.
This type of media investment is similar in nature to a stock exchange of keywords in which strict know-how and technology becomes key assets in maximizing your performance and return on investment.
At Digitouch we go farther than bidding on the right words, we understand your product and competition and develop new tactical opportunities on an ongoing basis.
As results arrive your SEM budget will need to grow and at that phase we will be there to help you in managing your investments in the most effective way
This type of media investment is similar in nature to a stock exchange of keywords in which strict know-how and technology becomes key assets in maximizing your performance and return on investment.
At Digitouch we go farther than bidding on the right words, we understand your product and competition and develop new tactical opportunities on an ongoing basis.
As results arrive your SEM budget will need to grow and at that phase we will be there to help you in managing your investments in the most effective way
Researches show that 80% of online transactions begin with a search and half of these searches
come from paid rankings. These rankings are established through biddings on keywords resulting to
a very competitive media. Making sure that your bidding strategy is in line with your ROI and results
becomes a key technical process, this ultimately leading you to obtain better results than you
competitors.
SEM (Adwords)Dedicated Team: Full time focus on PPC and
achieving results within targets
Campaign Reporting: Full time feedback and reporting
on PPC campaign
Market Insight: Constant market and competitor assessment
SEM Expertise: Strong PPC technology and experience
achieving results within targets
Campaign Reporting: Full time feedback and reporting
on PPC campaign
Market Insight: Constant market and competitor assessment
SEM Expertise: Strong PPC technology and experience
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Google and Yahoo look to display, video post-Q4 earnings
Unless something really big happens, it is safe to say that Microsoft has the Tech Story of the Month title all sewn up with the attempted takeover of Yahoo that it announced on Friday. A bid worth approximately £22.4 billion, the proposed deal sees Microsoft willing to stump up a fair amount of brass in order to take on Google in a race where the stakes grow.
We have developed a strong technology and employ the smartest people to fullfill your marketing goals. We are experts in Search Engine Marketing and can manage effectively your paid SEM and natural SEO)marketing needs on Google, Yahoo! or MSN. Furthermore we can also manage your banner campaigns on a worlwide scale and all this with the ease of measurable results – isn’t that wonderful?
Read More
28 / 02 / 2007, Tuesday
By Alemsah Ozturk,
Head Of Marketing in Marketing | News | Search Engines | Google | Yahoo | Microsoft
By Alemsah Ozturk,
Head Of Marketing in Marketing | News | Search Engines | Google | Yahoo | Microsoft
Unless something really big happens, it is safe to say that Microsoft has the Tech Story of the Month title all sewn up with the attempted takeover of Yahoo that it announced on Friday. A bid worth approximately £22.4 billion, the proposed deal sees Microsoft willing to stump up a fair amount of brass in order to take on Google in a race where the stakes grow.
We have developed a strong technology and employ the smartest people to fullfill your marketing goals. We are experts in Search Engine Marketing and can manage effectively your paid SEM and natural SEO)marketing needs on Google, Yahoo! or MSN. Furthermore we can also manage your banner campaigns on a worlwide scale and all this with the ease of measurable results – isn’t that wonderful?
Read More
Google and Yahoo look to display, video post-Q4 earnings
Unless something really big happens, it is safe to say that Microsoft has the Tech Story of the Month title all sewn up with the attempted takeover of Yahoo that it announced on Friday. A bid worth approximately £22.4 billion, the proposed deal sees Microsoft willing to stump up a fair amount of brass in order to take on Google in a race where the stakes grow.
We have developed a strong technology and employ the smartest people to fullfill your marketing goals. We are experts in Search Engine Marketing and can manage effectively your paid SEM and natural SEO)marketing needs on Google, Yahoo! or MSN. Furthermore we can also manage your banner campaigns on a worlwide scale and all this with the ease of measurable results – isn’t that wonderful?
Read More
28 / 02 / 2007, Tuesday
By Alemsah Ozturk,
Head Of Marketing in Marketing | News | Search Engines | Google | Yahoo | Microsoft
By Alemsah Ozturk,
Head Of Marketing in Marketing | News | Search Engines | Google | Yahoo | Microsoft
Unless something really big happens, it is safe to say that Microsoft has the Tech Story of the Month title all sewn up with the attempted takeover of Yahoo that it announced on Friday. A bid worth approximately £22.4 billion, the proposed deal sees Microsoft willing to stump up a fair amount of brass in order to take on Google in a race where the stakes grow.
We have developed a strong technology and employ the smartest people to fullfill your marketing goals. We are experts in Search Engine Marketing and can manage effectively your paid SEM and natural SEO)marketing needs on Google, Yahoo! or MSN. Furthermore we can also manage your banner campaigns on a worlwide scale and all this with the ease of measurable results – isn’t that wonderful?
Read More
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